
A/E/C Marketing Strategies
from Industry Insiders
Powerful integrated marketing programs designed and built to strengthen your brand and market position
Designers and Builders of Great Construction Brands
Summit Road Marketing sits firmly at the crossroads between marketing and the A/E/C industry. The Summit Road Design/Build Team is armed with over 30+ years of experience supporting architects, engineers and contractors with marketing, branding, communications and design.
Our experience in the industry allows us to predict your needs and offer an effective blend of planning, marketing, communications and creative design for an ever-changing construction climate.
We are well-versed in the A/E/C industry
Two of our partners have led marketing programs at some of the most respected A/E/C firms in New England and beyond.
We offer a diverse set of skills
Our depth of services runs deep with strategic marketing, brand positioning, content development, web and print design, public relations, etc. Each service is effective on their own, but when merged in an integrated program, it can have a significant impact on brand position in the marketplace with measurable results.
We truly enjoy our work
We work closely with our clients as an extension of their team and build a connection as a stakeholder in their future. We engage, explore and seamlessly integrate and align business objectives with a results-driven, responsive approach.
Marketing services to guide your journey
Let our design/build team help you on the road to navigating a refreshed marketing approach

PLAN
Strategic Planning & Development
Market Research
Identity Audit & Analysis
Communication Planning & Research
Market Positioning
Analytics

DEVELOP
Roadmap / Timeline Development
Brand Development
Website Design & Development
Collateral Development
Content Creation
Photography & Video
Proposals & Qualifications

IMPLEMENT
Public Relations
Email Marketing
Digital Advertising
Search Engine Optimization
Media Buying & Advertising
Social Media
Tradeshows & Speaking Engagements
Groundbreakings / Ribbon Cutting
Our team has extensive experience
in marketing of A/E/C companies

Shelly Peckham, Communications
Shelly works with clients to brainstorm, align business goals, evaluate current strategies, and develop a strategic communications mix that will support ROI and the value of a strategic marketing program.
Shelly's 20-plus years in the A/E/C industry includes leading marketing and communication programs for premier A/E/C industry firms, including Gilbane Building Company and A/Z Corporation. Shelly's deep network within industry media is a valuable asset to the Summit Road Design/Build team.

Jennifer Vinnitti, Strategy
Jennifer is a marketing champion and is relentless when collaborating with firms who need help identifying target markets and developing a marketing strategy.
Jennifer's broad A/E/C industry knowledge is the result of over 20 years of experience working with firms throughout the country. Jennifer's expertise and depth of knowledge within the industry has enabled her to offer her clients insight and strategies that have allowed them to grow as a company internally, as well as help them increase their market share within their focused areas.

Dave Michalenka, Developer
People who know Dave would all say he is a "Renaissance Man" with a love of history, science, art and music. He has a need to understand how things work, how they are put together and why it was done that way. His motto is "always be learning".
Dave's hands-on experience with computers and his love of building things sparked his passion for the web and marketing. With over 20 years' experience in design, programming, website development, online marketing, server management, technology integration and operational support, he forms the "tech" backbone of Summit Road Marketing.

Reggie Linsao, Designer
Armed with 20+ years of design experience, Reggie understands the marketing challenges facing today's A/E/C firms. As Summit Road's lead graphic designer, he works with clients to understand their vision for the company and bring that idea to life.
Skilled with both web and print design, Reggie helps the team deliver beautiful websites, emails and online advertising as well as printed marketing pieces like brochures, sell sheets and tradeshow booths.
Contact Summit Road Marketing

The Rumford Center
20 Newman Avenue
Suite 3005A
Rumford, RI 02916
Driving Directions
Phone: (401) 996-1761
Fax: (401) 229-6425
Have a question about our marketing services? Have a project that you’d like to discuss? Use the form below to send us an email. Please try to be as detailed as possible so we can provide you with the proper information when replying. All required fields are marked with an asterisk (*).